Commercial carpet cleaning can be looked at as a business totally separate and different from its residential version. While the fundamental service of eliminating soil from carpet might indeed be very similar, and might include practically the same skills and tools, the way of thinking and marketing strategy can be completely different.
The real difference begins with the fundamental philosophy and reason for cleaning. Residential accounts are nearly always restorative or corrective cleaning scenarios where the customer finally cannot wait any more and hires a cleaning company to come in and bring the carpet back in acceptable degrees of appearance and sanitation.
In contrast, industrial carpet cleaning is mostly routine maintenance cleaning. Services are performed at numerous durations having the objective of keeping the carpet’s appearance and cleanliness from ever hitting an undesirable level.
Residential cleaning is usually offered and serviced on an individual job basis, whilst commercial cleaning is often contracted for a period of time and could include numerous cleanings and methods. Commercial carpet cleaning is very often part of a upkeep plan rather than a stand-alone event.
With all of these differences into consideration, you understand that the skills and techniques employed in selling and marketing commercial carpet cleaning services aren't the same as those used in marketing residential services. The first task to selling industrial carpet care would be to take a step back. Look at the potential account with a “total package” or “program” approach in mind. Analyze the carpeted area to get a clear image of what cleaning and maintenance needs may apply. Points to consider could include:
• The kind of carpets (color, construction, fiber content and installation)
• The kind and quantity of traffic and therefore degree of soiling
• The standard of user maintenance (vacuuming and spot cleaning) being done
• Soil protection systems already set up, such walk-off mats, doorway grids, and many others.
• The general picture and level of look or degree of sanitation being put forward
• The measurements of the total area of carpet in service and the dimensions of the exposed or open places and also traffic lanes.
Utilize the information from this general survey to prepare a complete carpet upkeep package. The package will vary for every scenario. As for instance, your plan may include something like general overall heavy cleaning the whole area at least one time each year, cleaning up the areas of higher use levels but low profile another time each year, and cleaning up the high use/high profile places every 3 months.?Determine the technique of cleaning most appropriate for each place and also the sq . ft . cost for every method. Multiply the total amount of square footage to be cleaned out from the price per square foot to obtain a sum total for maintaining the carpet for 1 year.
For additional details on commercial carpet cleaning services in Federal Way, WA, call us today.